Our proprietary Six Thinking Pens™ writing methodology yields fresh, flavorful messaging that outperforms your competitors. We combine our experience and expertise to create verbal identities people can’t ignore. Our right-brain thinking is the goodnight sleep you’ve been missing.
Book a callVerbal identity is a brand’s use of language to influence consumers’ perceptions. Without language, your fintech can’t communicate. We believe distinct language is your competitive advantage and the secret ingredient to simple communication.
Simplicity tells a powerful story. We achieve increased efficiency, clarity, and conciseness through simplicity that delivers simple experiences. At every touchpoint and on any platform, our verbal identities are clear, digestible, and to the point.
Shared knowledge sparks new ideas and catalyzes collective growth and innovation. It democratizes information and breaks down barriers to education and learning.
Convey your message clearly and concisely, avoiding complex language. This makes it accessible to many people while being simple enough for a 5th grader to grasp.
Infuse your writing with traits that reflect your individuality, beliefs, or voice. We connect with people through our personalities, inviting them into our world.
Respect your audience’s time and attention by delivering essential information without fluff. It ensures they quickly grasp the message or intent behind your words.
Kezia’s saucy yet sweet personality produces messaging with attitude and meaning. Her transition from visual to verbal branding gives her a multidisciplinary perspective. She’s the strategic thinker who pioneered the Six Thinking Pens™ process.
A Jamaican-born solo traveler with a love of technology, Kezia’s hobbies include fishing, drawing, reading, writing, and museum hopping. Her MBA in Marketing and a BA in Graphic Design make her a well-rounded communicator. Her certifications in Brand Strategy and Social Media Marketing make her communication well-defined.
She’s an award-winning marketer and a LinkedIn Community Top Voice with over 18 years of experience in the creative field.
Sam Garrison
COO Stackin
Cherie Williams
Founder and CEO, Veekle
Blaire + Brit
Co-founders, Sowilo
Crystal Perkins
CEO, God and Goals
Emilio Romo
Owner, Querido Tequila
Michelle Draper
MUA/Esthetician
Cherie Williams, CPA
Owner, FIRM1040
Teal Godesky
Owner, BodyKnowledge
Summer Evans
Owner, The Beverly Psychic
Crystal P. Sherrill
Owner, CPS and Company
Starting March 2024, we work with fintech underdogs across these categories. They include Payments and Transfers, Lending and Financing, Personal Finance and Wealth Management, InsurTech, RegTech, and Banking.
Whether you’re disrupting traditional financial services or pioneering new ways, we’re here to help you bring the sizzle so you can grow.
We understand that each project is unique, so we tailor our fees according to the scope of work required and our clients' budget. To ensure we can dedicate the appropriate attention and resources to your project, our minimum engagement fee is USD 6,500; the average client investment is USD 21,000.
Please book a call to get an accurate idea of how we can assist you and what the investment would look like.
Our comprehensive approach includes several key components to ensure your brand communicates effectively and memorably. This includes Unique Selling Proposition, Brand Voice Development, Messaging Framework, Copywriting and Web Content Creation, Brand Naming, Taglines, Hooks, and Verbal Branding Guidelines.
Each verbal identity project is tailored to meet our clients’ specific asset needs and business goals. Brand strategy and positioning are prerequisites.
Our subscription model supports your brand’s verbal identity, ensuring it remains dynamic and effective as you grow. Here’s how it works:
Tailored Plans - We offer two subscription tiers to match your brand’s changing needs and budgets: USD 4,000/mo and 6,000/mo.
Monthly Deliverables - You’ll receive a set of monthly deliverables based on your subscription level. One request at a time. Pause or cancel anytime.
Priority Support - You’ll have priority access to our team. This means faster response times and the ability to request urgent support or revisions.
Flexibility to Scale - Scale up or down based on your current requirements. We can adjust the scope of services to meet your needs.
Simplified Billing - Enjoy the convenience of a fixed monthly fee that covers all your verbal identity needs.
Our subscription is designed to be a partnership that grows with you. We’re committed to providing services and value that evolve with your fintech, ensuring your verbal identity always resonates with your target audience and market dynamics.
No, but we have the Ultimate Copywriting Cheat Sheet for Beginners, packed with all the essential knowledge and insider tips you need to kickstart your copywriting career.
We also provide a specialized full-day workshop for corporate writing teams. This exclusive workshop delves into our Six Thinking Pens™, a tailored approach to enhance your team’s writing skills and creativity.
The workshop arms your writers with strategies and tools to craft compelling, clear, and effective copy that aligns with your brand’s voice and goals. It’s an opportunity for your team to learn directly from us, ensuring they can apply our creative method to elevate your brand’s written communications.
This corporate workshop is perfect for companies looking to refine their messaging and enhance their overall communication strategy from within.
Investment is USD 8k with travel and accommodations.
